DESIGN
Hatch a Great Direct Mail Campaign.
How do you make sure your mailing stands out from all the rest? It’s not enough to be eye-catching (but it helps). First, you need to know everything you can about your target audience and use the mailing list that will reach them. Second, you have to have an offer that will move the target to action…something they want. After you know who you want to reach and what will inspire them, it’s time for a clever, creative design for your mail piece. That’s where the professionals at Phillips Printing come in.
PREFLIGHT
Get Off to a Good Start.
There are advantages to having a printer who offers creative services and mailing. For one thing, you don’t have to manage a copywriter, designer or agency, a printing company AND a mail house. (Or deal with the post office yourself.)
Ever had a designer that wasn’t familiar with postal requirements? Ever had to pay more in postage because something in the process didn’t go right? With Phillips Printing, you can avoid the potential pitfalls of designing a mail piece that works.
Make an Impression.
Once you take the time to find the right list and make a compelling offer, your direct mail campaign should be produced with the quality that represents you best. You need a printer that you can count on to do the job right. After 50 years in the business, Phillips Printing knows how to put the images on the page with eye-popping accuracy. Before your project goes to press, you’ll receive both pdf proofs and hard-copy, color-correct proofs, to be sure we understand what you expect. The final product will be right before it goes into the mail.
Your mail has been sent. Expect Results.
Having a supplier who can design, print and mail your communications is great, but you can have more than all that. The professionals at Phillips Printing will oversee your project from start to finish. They will follow up to learn whether the mailing brought the results you wanted and consult with you to increase the effectiveness of your mailings…in the list, the design, or the mailing method. And, they will also work with you to integrate your mail with your other marketing efforts. That’s what you can expect when you do your direct mail with Phillips Printing.
